Unlock Powerful Data with Paperform's New AI Insights Feature
Do you ever feel like you're drowning in data but starving for insights?
Forms are fantastic for collecting information, but what happens after you hit "export"? Sifting through spreadsheets, trying to spot trends, and struggling to make sense of it all can feel like a full-time job. But what if you could unlock the hidden potential within your form data without spending hours on analysis?
Paperform has always been a favorite for creating beautiful, flexible forms. Now, they're taking things to the next level with AI Insights, a built-in feature designed to transform your data into actionable intelligence. AI Insights works directly with your form's data, helping you understand trends, compare responses, and unlock key metrics. And the best part? It's easily accessible within any form where you've already collected responses.
If you’re on the Pro, Business or Enterprise plans, give AI Insights a try today.
Let's face it: we live in an age of information overload.
Businesses collect massive amounts of data through various forms, surveys, and questionnaires. But all that data is useless if you can't analyze it and turn it into something meaningful. Manually analyzing data is time-consuming, tedious, and prone to human error. Plus, you might miss important trends and insights hidden within the numbers.
Paperform's AI Insights is a game-changer. It's like having a data analyst built right into your forms. This feature eliminates the need for manual data crunching and helps you quickly identify key trends and patterns. It's easy to use, accessible within your existing Paperform account, and designed to help you make smarter, data-driven decisions. Try it out today with a free trial.
Accessing Paperform’s AI Insights
First, open your Paperform account and select any form you've created. Next, click "View Results" and navigate to the "Report" section. That's where the magic happens. You'll find AI Insights ready to analyze your data and provide you with valuable summaries.
AI Insights automatically generates real-time summaries for every question in your form.
These summaries highlight key trends, patterns, and behaviors revealed in the submitted responses. It's like having a data analyst working for you 24/7, instantly providing you with the information you need.
Uncovering Trends and Custom Reports Tailored to Your Needs
AI Insights is designed to spot trends as soon as submissions start coming in. It identifies which answers are most popular, how behavior varies over time, and any standout comments. This information can be invaluable for understanding your audience and making informed decisions. Imagine quickly seeing which product feature is most requested or how customer sentiment changes after a marketing campaign.
One of the most powerful features of AI Insights is the ability to build custom reports. You can select specific questions, date ranges, or segments to focus on the data that matters most to you. Want to compare responses from customers in different regions? No problem. Need to see how sentiment changes over time? AI Insights makes it easy.
You can also add custom text, titles, and summaries to your reports, making them ready to share with stakeholders or clients. Forget about exporting data and reformatting everything in a separate document. AI Insights streamlines the entire process.
Staying on top of your data doesn't have to be a chore. AI Insights lets you schedule reports to be sent monthly, weekly, or at whatever cadence you need. This ensures that you and your team are always up-to-date on the latest trends and insights. You can even share these reports via a link without giving access to the full form, making collaboration a breeze.
Case Study: Lead Magnet Quiz – A Practical Application
To illustrate the power of AI Insights, let's look at a real-world example. I use a lead magnet quiz to attract potential clients to SYSTMS™. This quiz contains a lot of questions, generating a wealth of data. Before AI Insights, analyzing this data to tailor my marketing and sales strategies was a time-consuming process.
With AI Insights, I can now quickly understand the pain points of my potential clients and tailor my marketing and sales strategies accordingly. The "Ask" feature takes this even further by providing a clear picture of my ideal customer profile (ICP).
The "Ask" Feature: Unveiling the Ideal Customer Profile (ICP)
The "Ask" feature allows you to ask the AI a question about your data and receive a concise, insightful answer. For example, I use the "Ask" feature to find out what the majority persona user of her lead magnet quiz is. The result?
The main user persona of my lead magnet quiz is a solopreneur who has inconsistent documentation and struggles with async communication within their business.
This information is incredibly valuable.
I now know exactly who I’m targeting and can create content and offers that resonate with their specific needs.
Real-World Applications: How AI Insights Can Benefit Your Business
AI Insights isn't just for quizzes. It can be applied to a wide range of business functions.
Marketing
Understand customer preferences and tailor campaigns.
Identify high-performing content and optimize marketing strategies.
Improve ROI by targeting the right audience with the right message.
Product Development
Gather user feedback and identify areas for improvement.
Prioritize features based on customer demand.
Create products that truly meet the needs of your customers.
Research
Analyze survey data and identify key findings.
Support data-driven decision-making.
Gain a deeper understanding of your target market.
Getting Started with AI Insights
Paperform's AI Insights is more than just a new feature; it's a smarter way to work with your data. By automating the analysis process and providing you with actionable insights, AI Insights empowers you to make better decisions, improve your marketing efforts, and create products that your customers will love. So, if you're ready to stop drowning in data and start unlocking its true potential, give AI Insights a try. You might be surprised at what you discover.
Ready to unlock the power of AI Insights? The feature is available on Paperform's Pro, Business, and Enterprise plans. If you're already on one of these plans, you can start using AI Insights today. If not, consider upgrading to take advantage of this powerful feature.
WRITTEN BY | SARA LORETTA
Paperform is a flexible form builder that lets you create beautifully designed forms that feel more like landing pages than surveys. It’s built for more than just data collection—you can take payments, automate workflows, and trigger actions across your stack without needing code.
